How do I translate a hypothesis into a design experiment?
Once you have prioritised hunches you will need to translate this into a HMW question and a design experiment where you consider the objective, success criteria, methodology and outcome you’re looking for. This will help you think about the scope of your optimisation cycle.
'How Might We...' Recipe
Follow this formula to turn a hunch into an actionable HMW statement.
Define your design experiments
Expand the HMW into a methodology, define success criteria and the outcome you're looking to achieve.
Facilitation principles
Key principles for heads of teams and fundraising managers to facilitate the develop and deliver stages